Kyiv, 4 Krjujanovskogo street +38 (044) 494 07 47
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Flyers

An effective means of attracting customers

Flyer is a type of printed handout advertisement made as a leaflet or invitation card for a certain event.

 Such products are mostly used to inform the potential consumer of offers, the events held and sales. A flyer gives its presenter an opportunity to get a discount on products or the right of free passage quite often. It directly encourages the potential customer to act within the nearest time.

What are our advantages?
  • Digital offset

    Digital press runs with offset quality owing to the digital office printing process by HP Indigo

  • Prompt production

    Advertising products are delivered as soon as possible – over 50% of the commissions are completed within 24 hours

  • An automated post-press complex

    Cutting, lamination, joint forming, die-cutting, soft binding, PUR casework in one facility with no subcontracting involved

  • Accurate color rendition

    Staff color management specialists, set printing profiles for each material and equipment, printing with original colors.

What will help you make up your mind?

 

Our company can offer making flyers of any format in Kyiv depending on the customer’s wishes. The customers most often choose between the following formats:

Euro-format— 100 × 210 mm;

  • А5— 148 × 210 mm;
  • А6— 105 × 148 mm;
  • А7— 74 × 105 mm etc;

The notable thing about the Euro-flyer is the fact that it fits a mail envelope or a jeans pocket excellently. Such an option is commissioned most often.

Besides the format, flyers also differ in the paper they are printed on. For instance, the following material is usually used in flyer making:

– Offset paper. The office paper we all know well. Using such an option is tempting due to its price, which is especially important in case of a modest budget.

– Chalk-coated paper. The option that is selected most often. Owing to its smooth coating, it is pleasant to the touch and looks

attractive.

– Designer paper. Stands out with its unusual coating and formation. Usually used when it is necessary to emphasize the premium nature of products or services.

Another important parameter of paper is its density. Besides durability, it affects the tactile perception of printed products. That is, if the material is dense enough, the sensations caused by contact with it are also more pleasant. This results in greater customer trust.

Besides the above factors, color is also quite important. Flyers may be made both in one, two or three colors and with full-color print used. Naturally, this affects both the cost and the interest of the potential customer.

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It makes the number of customers even greater

The flyer as a marketing instrument is aimed at attracting the customer as soon as possible while the event or offer is available. That is the reason why the following should be emphasized while it is drawn up:

– bright design that draws attention;

– laconic yet succinct text;

– the existence of an interesting offer;

– high quality of production.

Emphasizing these details while drawing up the layout will help you create the most effective marketing instrument possible. You may also contact our designers to be sure of the quality of completion of the commission.

Of considerable importance is also the equipment to be used in flyer making. For instance, besides the broad range of printing equipment, our company prints flyers in Kyiv using an HP Indigo digital printing machine. Due to this fact you will get the following:

– high quality of print (a sharp image competing with classical offset print in terms of quality);

– no unevenness of shade (the first and last copies in the print run are always the same);

the opportunity to imitate the PANTONE color palette (the maximum imitation accuracy is 97%);

– low price of printing (if the number of copies is small).

To make the flyer more original, you may give it an unusual shape. This is done using such elements as: lamination, adding gloss, elective lacquering of elements or foil stamping.

Work examples

How to spare oneself the trouble of extra work?

If you want to get completed flyers as soon as possible, we strongly recommend that you read the technical specification for the layout. The specification can be found on our site. Observing it will help you not just save time, but also avoid the need to pay for our designer improving the layout.

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